Archive for June, 2013


See on Scoop.itInbound Marketing Association

SEOhaus featured in @upcityinc’s latest blog http://t.co/NZzaVB7T6m

See on upcity.com

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See on Scoop.itInbound Marketing Association

“Going into the unknown is how you expand what is known.” – @Julien See him at #INBOUND13 http://t.co/jeIIWPNlTI

See on www.inbound.com

See on Scoop.itInbound Marketing Association

Last Thursday’s Inbound Marketing Toronto meetup featured a presentation Demac Media on why inbound marketing is the future of eCommerce and one from Canada Post on Canadian eShopper Insights.

See on www.poweredbysearch.com

See on Scoop.itInbound Marketing Association

If you are like the best companies out there, you have decided that your business would benefit from a strong Inbound Marketing initiative (if you want your inbound marketing to really work you might want to hire an expert to do it for you.

See on blog.thecenterforsalesstrategy.com

See on Scoop.itInbound Marketing Association

Inbound Marketing: 15 tactics to help you earn attention organically http://t.co/6aciqrdzNZ @MarketingSherpa

See on contentgems.com

See on Scoop.itInbound Marketing Association

…Higher ranking in the search engines directly correlates to more traffic flowing to a website. If that traffic is targeted correctly, then more traffic typically means more leads and more customers. It’s human nature that if you solve a problem for somebody, they will remember you and reciprocate. This applies directly to blogging as the more visitors that get helped; the more they will value helping company’s brand.In a recent study, the 2012 State of Inbound Marketing by HubSpot, it was discovered that 92% of companies that responded acquired a customer through their blog if they posted multiple times per day. The numbers are still impressive for those that post daily at 78%, 2-3 times per week at 70%, and weekly at 66%. This data along with some other metrics in their report shows a direct correlation between blogging and customer acquisition. Blogging was recorded as the most effective lead generation category as being “Below Average Cost Per Lead.”…

See on www.business2community.com

See on Scoop.itInbound Marketing Association

Social is inbound, and inbound is social. These two marketing strategies are now inextricably linked: good content and good conversation go together like peanut butter and jelly.
Social even takes inbound one step further.

See on relevance.com

See on Scoop.itInbound Marketing Association

In 2014, we’ll generate five billion gigabyte GBs of data every ten minutes.  We passed the five billion gigabyte mark in 2003 and today we generate this amount of data every two days!

See on brunogebarski.com

See on Scoop.itInbound Marketing Association

High-quality content marketing is required to succeed in today’s competitive business world. Whether you are a large corporation, a small or big business, or an educational or non-profit organization, your website visitors crave captivating, information-rich, high-impact and insightful content. We are in the midst of the information age, and your prospects do a significant amount of online research comparing you to your competition. How can you stand out and get ahead? You need to deliver highly relevant and valuable information in a way that strikes a chord with your target audience. Would you like to publish content that delivers results—seriously increasing the ROI of your content marketing? Of course, you would, and you know that content marketing can do amazing things for your company. However, the operative word is “can.” Not all content is created equal.Strategic content marketing starts with a top-notch blog—one with a great deal of content that really hits the mark. An excellent business blog can deliver dramatically increased reach, lead generation and new business development. According to HubSpot, companies that publish a blog attract 55% more website visitors and generate 97% more inbound links and 434% more indexed web pages than companies that do not. The more frequently you publish blog content, the more website traffic and leads you are liekely to produce. Companies that publish blog content at least 20 times per month attract over five times more website traffic than those that publish content less than four times a month. In addition, companies that post blog content 20 times per month generate four times more leads than companies that do not maintain blogs.While all this sounds great, there is a catch; these statistics are based on averages. Some companies attain phenomenal results with content marketing, and others do not despite their best efforts. Now, let us address how you can match or exceed these statistics—gaining an edge over your strongest industry competitors and winning the content marketing game….

See on www.business2community.com

See on Scoop.itInbound Marketing Association

One question still persists in the minds of many business owners and executives: How much does inbound marketing cost?

See on www.g2msolutions.com.au